What is Coworking? It’s All About Community Leadership

Robert McGrath's Blog

Coworking is all about community, community, community.

But this community doesn’t happen by chance or arise spontaneously.

As discussed in Chapter 5 of my book [2] “What is Coworking?”, the contemporary coworking phenomenon is characterized by a cadre of community leaders, who combine roles and skills from a number of other professions.  The success of a coworking space and its community depends on great community leadership.


This month Sensei Cat Johnson illustrates this point in “An Open Letter to Community Managers”, which is surely addressed to her own community leaders [1].

As usual, Sensei Cat says it so much better than I could.

Essentially:

“Without you, this whole coworking thing would fall apart.”

Sensei Cat calls out many roles these professional “community managers” play in her coworking space, including technical IT support, orienting new workers, and office management.  The “manager” also organizes social events (“what about…

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